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iHigh Announces Partnership With the National High School Rodeo Association

January 25, 2012
News from iHigh.com

Lexington, KY – The National High School Rodeo Association (NHSRA) and iHigh.com®, the Global Youth Network, are proud to announce a partnership between the two organizations that will provide a greater spotlight on youth rodeo across the United States, Canada and Australia.

Thanks to iHigh’s feature-rich platform, including its live streaming capabilities, the NHSRA and its state and provincial associations will have the ability to post news articles, photo galleries, video clips and even broadcast events to fans all over the world - including live streaming to mobile devices, depending on the locale.

In addition to an NHSRA website, iHigh has created an NHSRA Channel on its expansive network –giving fans “all rodeo, all of the time.”  iHigh and the NHSRA partnered together last summer to provide the first-ever complete LIVE video webcasts of the National Junior High Finals Rodeo and National High School Finals Rodeo, drawing over 2-million views during the events.   The new partnership will allow states and provinces the ability to work with iHigh to webcast rodeos, post photos and articles, and market their associations through the NHSRA Channel. It is part of an effort to reach the grassroots of youth rodeo and build more interest and recognition for the thousands of participants.

Founded by CEO Jim Host, iHigh.com started with a focus on high schools nearly twelve years ago.  More recently, iHigh has rapidly expanded its offerings to small colleges and universities, private schools and youth organizations large and small, such as iHoops, USA Swimming, the NJCAA, BMX, debate, FFA and others. 

 “This is an exciting moment for the Association,” says NHSRA Executive Director James Higginbotham.  “iHigh.com is the best in the business at helping youth organizations and groups to share their experiences on the web and in the digital realm.  We received a terrific response to the webcasts of the Finals events last year.  Due to this new arrangement, we will be able to expand iHigh’s expertise onto a more local level to help our states and provincial associations to further market their product and support their members.”

“iHigh.com is very excited to partner with the NHSRA and its thousands of members in the U.S., Canada and Australia,” CEO Jim Host said of the new partnership.  “Rodeo athletes and participants will be able to use our unique mix of features, including our athlete profiles and our patent pending iHigh-light feature wherein the athlete can choose his/her favorite clips from videos and broadcasts and pull those into their profile to share out to the world.” Host continued by noting how rodeo events from around the country can be live-streamed and viewed by family and friends around the world, not only on computer but also on “smart phones,” iPads and other “smart” media.  “We look forward to facilitating greater visibility to the sport, while also forging new avenues of revenue opportunities along the way,” Host said.  “Ultimately, the goal is to help the NHSRA and its members to thrive in this challenging economic environment.”

iHigh is working with the individual states and provinces within the NHSRA to help them set up their free accounts and begin using the variety of services that are offered.   Several states and provinces have already joined on to the service.  For more information and to register, association officials should contact the NHSRA at 1-800-466-4772.

Archived webcasts of the 2011 NJHFR and NHSFR are available for viewing by visiting www.ihigh.com/nhsra.

About the National High School Rodeo Association:
The National High School Rodeo Association is one of the fastest growing youth organizations in the nation, with an annual membership of approximately 12,000 students from 41 states, five Canadian provinces and Australia.  The Association sanctions over 1,100 rodeos each year. The NHSRA is governed by a national board of directors, which consists of one member from each state or province. A staff at the national headquarters in Denver, Colorado handles the day-to-day operations.  For more information on the NHSRA, visit the association at www.nhsra.org and http://nhsra.ihigh.com/.

About iHigh.com®:
iHigh.com®, Inc. is a Global Youth Network providing free Web services to schools, students and other youth organizations around the world.  iHigh.com® provides free Web tools that allow sports teams and other groups to post live streaming video, stories, photos, video clips, schedules and other information to a page customized with a group's colors and logos.  For more information, go to http://www.iHigh.com.

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