Speedway hopes more track activity equals larger Brickyard crowds
July 16, 2012INDIANA SPORTS PAGE
LOUDON, N.H. -- Indianapolis Motor Speedway officials are counting on a super-sized schedule to increase attendance for the upcoming Super Weekend at the Brickyard.
In addition to two days of NASCAR Sprint Cup Series action, new track activity includes the Nationwide Series featuring Danica Patrick along with sports car racing's Grand Am Rolex and Continental Tire Series. Those groups will bring more than 140 additional cars to the weekend, making it the largest gathering of racers in IMS history. Both the oval track and the road course will be used.
"We are going to have one full weekend," IMS CEO Jeff Belskus said.
Belskus excitedly projects 50,000 people for Friday's inaugural sports car day, which includes a three-hour road course race, the Brickyard Grand Prix, at 4:10 p.m. He also expects a good turnout for Saturday's doubleheader of Sprint Cup practice and qualifying followed by the track's first Nationwide race at 4:30 p.m.